Geek But Arty !

Event | March 1, 2019

WHEN GEEKY GETS ARTY !

Who says you can't be both geeky and arty ? Aspiring artists are being encouraged to get creative at Le Bon Marché through various experiences on offer, blending technology with artistic expression.


Drawing with light, creating digital works of art, even producing T-shirt designs using the sound of your voice... Geeky, yes ! But artistic too !

Express your creative side !

LEVI’S ON AIR : CREATE YOUR T-SHIRT THANKS TO YOUR VOICE


Use your voice to express your identity with the recording studio Levi’s® on Air. Record in a mic your preferred word, transform it in a unique, colorful and 3D shape, generated by the key and tone of your voice.


Print your word on a t-shirt for a 100% personalized piece that looks like you !


©instagram Le Bon Marché Rive Gauche

GET PIECES PERSONALISED BY THE MAD LORDS ARTISTS


Inspired by street art, the Mad Lords artists incorporate technology into their designs using a digital tablet.


Embrace the creative possibilities provided by an interactive terminal from which you can select a design and the ‘canvas’ you want to decorate. Admire your creation on the big screen before having the Mad Lords artists reproduce it on the tote bag, clutch, or wallet of your choice!

COACH : MAKE YOUR MARK


Discover Coach Create, an experience that takes customization to the next level. Play with our interactive graffiti wall and make your mark. There are no rules. It's time to reveal the artist in you !


Visit the Paris metro themed pop-up shop on Wednesday 6 March from 5 p.m. to 8 p.m. You’ll have the opportunity to accessorise, personalise and otherwise customise your Coach goods with the elements of your choice and the assistance of a Coach Create craftsman. You’ll also be able to watch performances by graffiti artists at Le Bon Marché, making street art accessible to all!


©Gabriel de La Chapelle

SMARTWATER : TAG A WALL OF LED WITH WATER


Use Smartwater to tag this “Water Smart Light Graffitti” designed by the Visual Artist Antonin. Stand in front of the wall and unleash your creativity : Engage smartly with this unique digital piece thanks to Smartwater!


©Gabriel de La Chapelle

BECOME AN ARTIST WITH RALPH LAUREN


Ralph Lauren presents the Polo Digital Lab. A giant contactless digital interface, to create your own Polo art piece with our iconic graphics. Share your creations and live a unique experience of augmented reality. Every Saturday, a famous artist will join us for an exclusive live performance !
Discover our limited edition colorful sweater collection designed exclusively for Le Bon Marché.